How much does marketing really cost you today?
When done right, marketing pays for itself.
The average mid-sized business spends up to 10% of their revenue on marketing . How do they afford it? Simple economics: Every dollar they spend returns more than a dollar profit. So how can your marketing become a profit center rather than a cost center?
Effective marketing starts with strategy.
Together, we’ll create a marketing plan tailor-made for your business.
- Competitor Analysis
- Buyer Personas
- Customer Narrative
- Pitch Script
- SEO Analysis
- Website Strategy
- Campaign Strategy
If you aren’t satisfied with the value you’re receiving from the Marketing Blueprint development process, you can cancel within the first 14 days and get a full refund. No questions asked.
If your brand messaging is on point and you already have buyer personas and a marketing strategy, that’s great! It will make the process even smoother. We’ll incorporate what you have and adapt your Blueprint as needed.
However, we won’t skip the Blueprint, because it’s a critical step in the process. While you know about your business, we need to make sure we get to know it as well, so we can market you effectively. It’s also a great opportunity to test out your Growth Manager and make sure they’re the right fit for your needs.
Skepticism is reasonable: You’ve probably encountered some sort of “blueprint” or “roadmap” before. Maybe it wasn’t all you were expecting. Maybe it was an automated SEO report or a generic list of recommendations that didn’t provide specifics, or any real value.
Our Blueprint isn’t just a proposal. Rather than pitching you services, it will demonstrate exactly which marketing actions will help your business, and how. Your Growth Manager will be working with you and providing deliverables that you’ll benefit from, even if you don’t choose to hire us for a website rebuild or managed campaigns.
Most importantly, our Blueprint is not generic. While we adhere to inbound marketing best practices, the strategy and planning we provide in the Blueprint will be unique to your business because it will be created through research and consultation.
Once your strategy is well defined in your Marketing Blueprint, your Growth Manager can help you turn the plan into action. The two key focus areas will be rebuilding (or improving) your website and creating and launching your marketing campaigns.
You can hire your Growth Manager on a per project basis or on a monthly retainer basis. They will customize the solution based on the level of engagement that works best for you.
If you want to discuss your specific situation and share what you’d like to gain from the partnership, request a free consultation.